Branding for Sustainable Fishery

AP2HI is the lead organisation and brand owner for branding of Indonesian one-by-one caught tuna through the Indonesian Tuna brand.

Branding and promotion activities executed by AP2HI include:

  • Online marketing
  • Social media marketing
  • Email marketing
  • Video marketing
  • Promotion at trade fairs and conferences
  • Joint promotion with strategic partners like IPNLF
  • Promotion through influencers and media

Interested to learn more?

Interested to learn more?